Owned Audience Building

Answer

Focuses on the transition from 'rented' ad-based traffic to 'owned' reach, treating audience building as a foundational growth law.

Source: Ep 6 — Law 5: Reach on The Shopify Growth Show.

Top episodes

1. 1. Ep 6 — Law 5: Reach

   The Shopify Growth Show

   Focuses on the transition from 'rented' ad-based traffic to 'owned' reach, treating audience building as a foundational growth law.

2. 2. Steve Cummins: You Have to Start on Rented Land. Here’s What to Build While You’re There. — Part 1 of 2 (Digital Reset Episode 503)

   Thinks Out Loud

   Discusses building a foundation on social platforms to eventually transition followers into owned communication channels.

3. 3. Ep 394: Cultivating Growth (and a $7.3M Year with No Ads) – Inside Epic Gardening's Strategic Leap from Content to Commerce

   DTC Podcast

   Explores how Epic Gardening achieved $7.3M in sales without ads by leveraging their owned audience and content-first strategy.

← Search again on AskThePods