XO Marshmallow explains how they used community building and word-of-mouth to scale from farmers' markets to a successful e-commerce brand.
XO Marshmallow explains how they used community building and word-of-mouth to scale from farmers' markets to a successful e-commerce brand.
An episode dedicated to the strategies, wins, and missteps of building an online community to sustain a business.
Explores 'Community Commerce' and how brands achieve organic growth through trusted community influences rather than traditional advertising.