Operational Metrics

Answer

The hosts discuss real-world operational mistakes from the past year, focusing on forecasting, decision-making, and tactical adjustments for DTC brands.

Source: E036: Our Biggest Mistakes & Lessons Learnt This Year on Marketing Operators.

Top episodes

1. 1. E036: Our Biggest Mistakes & Lessons Learnt This Year

   Marketing Operators

   The hosts discuss real-world operational mistakes from the past year, focusing on forecasting, decision-making, and tactical adjustments for DTC brands.

2. 2. Black Friday Cyber Monday Recap & The Forecasting Process Behind Ecom Profit - with Richie Mashiko

   Marketing Operators

   Richie Mashiko explains the forecasting processes and profit metrics behind scaling ecommerce businesses during peak seasons like Black Friday.

3. 3. E064: Does Conversion Rate Matter? Dylan Ander on CRO Best Practices & Smarter Web Analytics

   Marketing Operators

   Explore web analytics beyond basic conversion rates, focusing on attribution, LTV, and CAC to understand true business performance.

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