Mary Beth Laughton, EVP of Omni Retail at Sephora, explains how the beauty giant integrates digital and physical assets to create a unified, high-performing brand experience.
Mary Beth Laughton, EVP of Omni Retail at Sephora, explains how the beauty giant integrates digital and physical assets to create a unified, high-performing brand experience.
Matt Dornfeld from BigCommerce explains the compounding results of omnichannel marketing and how to maintain a consistent brand experience across diverse customer touchpoints.
Nestle's Orchid Bertelsen discusses scaling strategies across 30+ brands, emphasizing seamless customer journeys and direct consumer relationships.