Explores the resurgence of direct mail (postcards) for Shopify brands as a reliable alternative to digital advertising and rising Meta costs.
Explores the resurgence of direct mail (postcards) for Shopify brands as a reliable alternative to digital advertising and rising Meta costs.
Covers top-of-funnel testing, AI, and the integration of Out-of-Home (OOH) advertising strategies for physical products.
An interview with the owner of VAT19 on successfully utilizing TV advertising to drive ecommerce sales and brand awareness.