Off-Price Retail Strategy

Answer

Rob Brooks, CEO of Saks OFF 5TH, discusses the brand's digital-first strategy and customer-centric approach to traditional off-price retail.

Source: 343. How Saks OFF 5TH is crafting customer-centric experiences on Retail Gets Real.

Top episodes

1. 1. 343. How Saks OFF 5TH is crafting customer-centric experiences

   Retail Gets Real

   Rob Brooks, CEO of Saks OFF 5TH, discusses the brand's digital-first strategy and customer-centric approach to traditional off-price retail.

2. 2. 255. Inside Saks OFF 5TH’s digital strategy

   Retail Gets Real

   Former Saks OFF 5TH CEO Paige Thomas explains the company's investment in building a digital experience specifically for the 'luxury bargain hunter.'

3. 3. Embracing the Frugal Consumer

   Retail Remix

   Discount Bandit CEO Steven Hong discusses the unique 'blind' marketplace model and how to capture the frugal consumer in discount and off-price retail environments.

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