EMARKETER reports live from the floor of NRF 2026, detailing dominant themes, must-have technologies, and strategic insights for retailers.
EMARKETER reports live from the floor of NRF 2026, detailing dominant themes, must-have technologies, and strategic insights for retailers.
Co-hosts and reporters dive into the National Retail Federation's 2026 conference, exploring AI, agentic commerce, and the general mood of the retail industry.
A detailed recap of NRF 2026, moving beyond 'technology theater' to explore AI adoption and cultural drivers in modern commerce.