Priyanka Ganjoo discusses scaling Kulfi Beauty from a $5K launch to Sephora by filling a cultural gap and serving an underserved niche with zero paid ads.
Priyanka Ganjoo discusses scaling Kulfi Beauty from a $5K launch to Sephora by filling a cultural gap and serving an underserved niche with zero paid ads.
Brandon Eley explores the advantages of choosing complex products and underserved niches, specifically large shoe sizes, to reduce competition and increase profitability.
Sean Reyes of Shock Surplus explains how focusing on a specific segment of the automotive industry (shocks and suspension) built one of the largest companies in the sector.