Niche Communities

Top 3 podcast episodes answering this question on AskThePods · building and growing niche communities.

Answer

Priyanka Ganjoo explains how Kulfi Beauty grew to 720 Sephora stores by filling a cultural gap and serving a niche community with zero paid ads.

Source: Ep 568: How Kulfi Beauty Grew from a $5K Launch to 720 Sephora Stores with Zero Paid Ads on DTC Podcast.

Top episodes

  1. 1. Ep 568: How Kulfi Beauty Grew from a $5K Launch to 720 Sephora Stores with Zero Paid Ads

    DTC Podcast

    Priyanka Ganjoo explains how Kulfi Beauty grew to 720 Sephora stores by filling a cultural gap and serving a niche community with zero paid ads.

  2. 2. How to Build Community Through Events

    Shopify Masters

    Michael Washington discusses revamping LA's outdoor scene by making activities like foraging accessible, focusing on building community through events.

  3. 3. E558: The Advantages of Choosing a Complex Product

    The EcomCrew Ecommerce Podcast

    Brandon Eley discusses the advantages of choosing complex products for private labeling and targeting specific, well-defined market segments.

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