Host Alicia Esposito and guest Ash Pampati discuss how retail brands can use NFTs to cultivate communities and engage customers rather than playing it safe.
Host Alicia Esposito and guest Ash Pampati discuss how retail brands can use NFTs to cultivate communities and engage customers rather than playing it safe.
Shopify’s Alex Danco explains token-gated commerce and how retailers can use NFTs to unlock exclusive shopping experiences.
Dimitri Nikolakakis discusses how eCommerce companies can drive sales using NFTs and whether the technology is a fad or a long-term tool.