Charlie Gower of The Nue Co. discusses the essential role of data and customer feedback in launching and growing a new brand from scratch.
Charlie Gower of The Nue Co. discusses the essential role of data and customer feedback in launching and growing a new brand from scratch.
Ari Bloom shares a 'problem-first' framework for launching celebrity-backed brands that achieve massive retail distribution and long-term success.
The team discusses the relaunch of the brand 31 Bits, providing exact strategies and lessons learned from the brand acquisition and relaunch process.