Brad Likens discusses scaling to 24 separate ecommerce sites and over $20 million in sales, focusing on the logistics of managing a large volume of stores.
Brad Likens discusses scaling to 24 separate ecommerce sites and over $20 million in sales, focusing on the logistics of managing a large volume of stores.
Adam Pritchard of Shopit explores the reasons why businesses should consider having more than one website and the strategic advantages of a multisite approach.
Cat5 Commerce CEO Chad Weinman shares the experience of operating 10 separate ecommerce stores, such as RunningShoes.com, and managing diverse market segments.