Multi-Channel Content Strategy

Answer

Raissa Gerona of Revolve discusses evolving brand narratives and diversifying marketing across multiple digital channels.

Source: Revolve’s Raissa Gerona on deprioritizing influencer trips: ‘The content feels dated’ on The Glossy Podcast.

Top episodes

1. 1. Revolve’s Raissa Gerona on deprioritizing influencer trips: ‘The content feels dated’

   The Glossy Podcast

   Raissa Gerona of Revolve discusses evolving brand narratives and diversifying marketing across multiple digital channels.

2. 2. 219. [BIZ BITE] How to Balance Social Media Content for Online and Brick & Mortar

   eCommerce Badassery

   Jessie Hagan shares a strategy for balancing content creation between online and physical retail channels.

3. 3. 190. [BIZ BITE] How Should I Analyze & Strategize My Marketing if I Have Multiple Sales Channels?

   eCommerce Badassery

   Learn how to analyze and strategize marketing efforts across multiple sales channels to determine where to focus.

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