Microtrends

Top 3 podcast episodes answering this question on AskThePods · microtrends in marketing.

Answer

Mark Penn discusses his book 'Microtrends Squared,' exploring how small, niche forces are driving massive global disruptions in politics, marriage, and culture.

Source: Recode Decode: How 'Microtrends' affect everything, from marriage to Trump on Decoder with Nilay Patel.

Top episodes

  1. 1. Recode Decode: How 'Microtrends' affect everything, from marriage to Trump

    Decoder with Nilay Patel

    Mark Penn discusses his book 'Microtrends Squared,' exploring how small, niche forces are driving massive global disruptions in politics, marriage, and culture.

  2. 2. A look back at 2025, from tariffs to Target to Labubus

    Modern Retail Podcast

    A look back at the niche and unexpected trends of 2025, discussing how specific products suddenly capture market attention.

  3. 3. The 2016 trend, as explained by one of the year's most influential stylists

    The Glossy Podcast

    Explores the lifecycle of trends and aesthetics, specifically looking at how social media algorithms accelerate fashion and cultural movements.

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