Kurt Elster joins the show to discuss how AI is transforming ecommerce, specifically mentioning Microsoft Clarity's new Shopify integration and its AI-powered features.
Kurt Elster joins the show to discuss how AI is transforming ecommerce, specifically mentioning Microsoft Clarity's new Shopify integration and its AI-powered features.
A deep dive into checkout optimization and SEO experiments, featuring a live walkthrough and demonstration of the Microsoft Clarity tool.
Focuses on Shopify site speed and conversion rates, highlighting Microsoft Clarity as a core tool for auditing behavioral leaks in the checkout flow.