Discusses Balenciaga's Fortnite collaboration and how brands are utilizing virtual worlds for engagement and commerce.
Discusses Balenciaga's Fortnite collaboration and how brands are utilizing virtual worlds for engagement and commerce.
Explores opportunities and risks of the metaverse for retail, covering Web3, NFTs, and blockchain integration strategies.
The Head of Meta Store discusses why Meta opened a physical store and the emerging marketing opportunities within the metaverse.