Media Outreach Strategy

Answer

PR expert Jessy Klein-Fofana explains how to build a well-rounded PR strategy and create "media moments" to keep brands in the headlines.

Source: Creating Media Moments with A PR Expert on Shopify Masters.

Top episodes

1. 1. Creating Media Moments with A PR Expert

   Shopify Masters

   PR expert Jessy Klein-Fofana explains how to build a well-rounded PR strategy and create "media moments" to keep brands in the headlines.

2. 2. PR, Celebrities, and the Inside Track for eCommerce Growth With Andrew Gerrie

   Up Arrow Podcast

   Andrew Gerrie shares inside tracks for eCommerce growth through PR, celebrity connections, and media strategies used for brands like Filson and Tecovas.

3. 3. Winning Customer Trust: PR Strategies for Ecommerce Success | Gloria Chou | Bonus Episode

   Honest Ecommerce

   PR coach Gloria Chou discusses making PR accessible for founders, finding creative angles for product pitches, and winning customer trust through media wins.

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