Andrew Faris discusses advanced principles for media buying on Meta and Google from a data-heavy, mathematical perspective.
Andrew Faris discusses advanced principles for media buying on Meta and Google from a data-heavy, mathematical perspective.
Focuses on fixing YouTube targeting mistakes and optimizing top-of-funnel awareness through strategic media planning.
Senior Paid Social Buyer Max Rosewater explains his decision-making process for building channel-specific media plans that align with financial goals.