Media Buying Optimization

Answer

Jordan Menard and Andrew Faris debate the effectiveness of creative testing and manual bidding in modern media buying environments.

Source: Am I Wrong About Creative Testing & Manual Bids? Jordan Menard Thinks So. on The Andrew Faris Podcast.

Top episodes

1. 1. Am I Wrong About Creative Testing & Manual Bids? Jordan Menard Thinks So.

   The Andrew Faris Podcast

   Jordan Menard and Andrew Faris debate the effectiveness of creative testing and manual bidding in modern media buying environments.

2. 2. Ep 431: How to Develop Your Own Data-Backed Creative Strategy: A Pilothouse Case Study | AKNF

   DTC Podcast

   A case study on developing data-backed creative strategies that directly optimize media buying performance and ROAS.

3. 3. Ep 611: Velocity Isn't Strategy – Pilothouse on the Andromeda Creative Trap

   DTC Podcast

   Pilothouse experts discuss whether creative velocity equals strategy and how to structure media buying for long-term performance.

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