Adrien Nussenbaum of Mirakl discusses how retailers can successfully launch and differentiate their own marketplace platforms, covering both strategic and compliance aspects.
Adrien Nussenbaum of Mirakl discusses how retailers can successfully launch and differentiate their own marketplace platforms, covering both strategic and compliance aspects.
Discusses marketplace diversification and specific strategies for succeeding on Walmart.com to expand reach and reduce platform-specific risk.
A deep dive into Ulta Beauty's marketplace strategy, focusing on the vendor-managed inventory model and the transition to a platform-based business.