Adrien Nussenbaum of Mirakl explains how brands and retailers can successfully launch and manage their own marketplaces, focusing on strategy and common pitfalls.
Adrien Nussenbaum of Mirakl explains how brands and retailers can successfully launch and manage their own marketplaces, focusing on strategy and common pitfalls.
Co-hosts discuss Ulta Beauty's move into the marketplace space, highlighting the shift from holding inventory to a vendor-managed marketplace model.
The founders of Wylde Market discuss building a niche marketplace on Shopify, covering producer onboarding and the unique dynamics of their 12-hour-a-week model.