Marketing Unique Products

Answer

Founder Melanie Masarin discusses launching Ghia, a non-alcoholic spirit, in a brand new product category.

Source: The Playbook for Companies in Emerging Categories on Shopify Masters.

Top episodes

1. 1. The Playbook for Companies in Emerging Categories

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   Founder Melanie Masarin discusses launching Ghia, a non-alcoholic spirit, in a brand new product category.

2. 2. 185. Struggling to sell your high priced products? You could be be missing one thing

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   Ana Bolanos explains how to sell high-priced, artisan designer products by finding the right target audience.

3. 3. How to Market a New Product Launch

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   The founders of a sustainable packaging brand share unique strategies for launching eco-friendly products.

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