Marketing Technology Adoption

Answer

Adam Ortman discusses the transformative impact of AI on e-commerce and the necessity of MarTech stack integration for modern digital transformation.

Source: Harnessing AI for E-commerce Success - with Adam Ortman on eCommerce Marketing Podcast.

Top episodes

1. 1. Harnessing AI for E-commerce Success - with Adam Ortman

   eCommerce Marketing Podcast

   Adam Ortman discusses the transformative impact of AI on e-commerce and the necessity of MarTech stack integration for modern digital transformation.

2. 2. The Secret Behind Every Great AI Agent | Behind the Numbers

   Behind the Numbers: an EMARKETER Podcast

   Explores the patterns behind AI agent building and how specific technologies are enabling new marketing capabilities and campaign strategies.

3. 3. How M&M’S Sweetened the Digital Experience with Composable Commerce

   Retail Remix

   Mars, Inc. (M&M's) shares their digital transformation journey, focusing on adopting composable commerce and agile technology processes.

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