Marketing Segmentation

Answer

Jesse Wroblewski discusses how to differentiate an e-commerce brand and use segmentation to target specific groups in a crowded market.

Source: Mastering the Art of Market Differentiation - with Jesse Wroblewski on eCommerce Marketing Podcast.

Top episodes

1. 1. Mastering the Art of Market Differentiation - with Jesse Wroblewski

   eCommerce Marketing Podcast

   Jesse Wroblewski discusses how to differentiate an e-commerce brand and use segmentation to target specific groups in a crowded market.

2. 2. Mastering Hidden Markets Through Hypernomics - with Doug Howarth

   eCommerce Marketing Podcast

   Doug Howarth introduces 'hypernomics,' analyzing market behavior across multiple dimensions to improve e-commerce segmentation and pricing strategies.

3. 3. Loyalty, Surprise and Delight, and Segmentation

   Hit Subscribe | The subscription ecommerce podcast by Recharge

   Nikki Tooman from Sticky Digital shares expertise on retention marketing and finding the optimal level of customer segmentation.

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