A deep dive into scaling marketing teams, covering specific roles, organizational charts for different company sizes, and how to avoid a bloated team structure.
A deep dive into scaling marketing teams, covering specific roles, organizational charts for different company sizes, and how to avoid a bloated team structure.
Nik and Moiz discuss the logistics of structuring a marketing department, comparing organizational design for small businesses versus large enterprises.
Amy Lanzi, CEO of Digitas, discusses why traditional marketing organizational structures and the role of the CMO are evolving or dying in the face of AI and technology.