Marketing Leadership

Top 3 podcast episodes answering this question on AskThePods · developing effective marketing leadership strategies.

Answer

Jennifer Zick, CEO of Authentic, discusses building scalable growth systems and the role of fractional CMOs in providing strategic marketing leadership for B2B businesses.

Source: Random Acts of Marketing Are Killing Your Growth With Jennifer Zick on Up Arrow Podcast.

Top episodes

  1. 1. Random Acts of Marketing Are Killing Your Growth With Jennifer Zick

    Up Arrow Podcast

    Jennifer Zick, CEO of Authentic, discusses building scalable growth systems and the role of fractional CMOs in providing strategic marketing leadership for B2B businesses.

  2. 2. Episode 100! The Big Rocks We’re Focusing on for 2026 Growth

    Marketing Operators

    The CMOs of Ridge and Jones Road Beauty, along with HexClad's VP of Growth, discuss building marketing machines that scale and team dynamics in high-growth DTC brands.

  3. 3. Lilly Pulitzer CEO Michelle Kelly: Our ‘balanced marketing mix’ includes catalogs and commercials

    The Glossy Podcast

    Lilly Pulitzer CEO Michelle Kelly shares how her 20-year journey at the company prepared her for leadership and how she balances the marketing mix for long-term growth.

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