Marketing Kpis

Answer

Susan discusses the importance of product visibility and specific KPIs like conversion rate and AOV to measure marketing success.

Source: 175. How many "eyeballs" see your products. get past this Roadblock to success on The Ecommerce Roadmap.

Top episodes

1. 1. 175. How many "eyeballs" see your products. get past this Roadblock to success

   The Ecommerce Roadmap

   Susan discusses the importance of product visibility and specific KPIs like conversion rate and AOV to measure marketing success.

2. 2. 258. What Metrics Matter: Year End Review for eCommerce Businesses

   eCommerce Badassery

   A year-end review guide for ecommerce businesses focusing on the essential marketing and financial metrics that actually matter.

3. 3. 190. [BIZ BITE] How Should I Analyze & Strategize My Marketing if I Have Multiple Sales Channels?

   eCommerce Badassery

   Strategies for analyzing marketing performance across multiple sales channels, focusing on channel-specific KPIs like CAC.

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