Dean Krowitz discusses mastering the marketing mix, moving away from 'Meta monoculture,' and effectively managing multiple channels using AI.
Dean Krowitz discusses mastering the marketing mix, moving away from 'Meta monoculture,' and effectively managing multiple channels using AI.
Branden Moskwa explains how to use the Customer Profit Ratio to prioritize marketing spend and optimize the customer journey for profitability.
Taylor Fraser of Outway shares insights on simplifying operations and understanding channel effectiveness to scale a DTC brand.