Marketing Channel Expansion

Answer

A deep dive into channel expansion strategies, diversification mistakes, and how to measure reach on Meta beyond simple guessing.

Source: How to Get New Reach on Meta: Tactics & Data for Ecommerce Marketing on Marketing Operators.

Top episodes

1. 1. How to Get New Reach on Meta: Tactics & Data for Ecommerce Marketing

   Marketing Operators

   A deep dive into channel expansion strategies, diversification mistakes, and how to measure reach on Meta beyond simple guessing.

2. 2. The Untapped Potential of YouTube Ads – Strategy, Measurement & What Drives Results with Brett Curry

   Marketing Operators

   Explores expanding into YouTube as a marketing channel, comparing it to Meta and discussing its untapped potential for ecommerce brands.

3. 3. E003: Holistic Retention Strategies and Driving LTV

   Marketing Operators

   Focuses on holistic retention and the strategic timing for launching on new marketing channels to diversify the media mix.

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