Luxury Brand Strategy

Answer

Analyzes the competition and differing strategies between luxury giants LVMH and Hermès, including brand positioning and market challenges.

Source: Recapping Milan Fashion Week, and breaking down the competition between LVMH and Hermès on The Glossy Podcast.

Top episodes

1. 1. Recapping Milan Fashion Week, and breaking down the competition between LVMH and Hermès

   The Glossy Podcast

   Analyzes the competition and differing strategies between luxury giants LVMH and Hermès, including brand positioning and market challenges.

2. 2. Métier's Melissa Morris on filling the 'market gap' for a new luxury leather goods brand

   The Glossy Podcast

   Métier founder Melissa Morris explains how to launch and scale a new luxury brand by filling market gaps and leveraging high-quality craftsmanship.

3. 3. Grow Your Family Business Into a Global Luxury Brand

   Shopify Masters

   Jonathan Grahm discusses evolving a family business into a global luxury brand using packaging, digital innovation, and DTC strategies.

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