Luxury Brand Revitalization

Top 3 podcast episodes answering this question on AskThePods · revitalizing a luxury brand.

Answer

Wes Gordon, Creative Director of Carolina Herrera, discusses refreshing the luxury brand's identity and navigating new sales channels for contemporary relevance.

Source: Carolina Herrera's Wes Gordon: Department stores aren't the only important sales channel anymore on The Glossy Podcast.

Top episodes

  1. 1. Carolina Herrera's Wes Gordon: Department stores aren't the only important sales channel anymore

    The Glossy Podcast

    Wes Gordon, Creative Director of Carolina Herrera, discusses refreshing the luxury brand's identity and navigating new sales channels for contemporary relevance.

  2. 2. Hervé Léger's Melissa Lefere-Cobb and Michelle Ochs on reviving the brand with ‘product, price and PR’

    The Glossy Podcast

    Leaders of Hervé Léger share their strategies for reviving the brand by focusing on product diversification and strategic public relations.

  3. 3. New leadership at Vogue, Proenza Schouler, layoffs at YNAP — and a luxury watches update with SwissWatchExpo CEO Eugene Tutunikov

    The Glossy Podcast

    A breakdown of fashion news focusing on how new leadership at major houses acts as a catalyst for revitalizing established luxury brands.

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