Deep dive into LTV vs CAC, explaining why this specific relationship is the most important concept for business survival and scaling.
Deep dive into LTV vs CAC, explaining why this specific relationship is the most important concept for business survival and scaling.
A focused episode on the two numbers that determine business viability, centering on the LTV to CAC ratio.
An MIT grad explains scaling a Shopify brand to 8 figures, focusing on key metrics like LTV:CAC for healthy growth.