Ritu Java, CEO of PPC Ninja, explores how AI is transforming Amazon advertising and how sellers can leverage data analytics to maximize PPC campaign performance.
Ritu Java, CEO of PPC Ninja, explores how AI is transforming Amazon advertising and how sellers can leverage data analytics to maximize PPC campaign performance.
Recorded live at the Amazon Ads Educators' Summit, this episode covers the launch of Sponsored Prompts and how AI search is changing Amazon's advertising landscape.
Expert Oana Padurariu debunks the 'honeymoon period' myth and explains how the Amazon algorithm and advertising ecosystem actually work to rank and target products.