Lookalike Audiences

Answer

Jordan Menard discusses timeless Facebook ad strategies and critiques the declining effectiveness of lookalike audiences in the current advertising landscape.

Source: 392: Screw Apple! Timeless Facebook Ad Strategies That Always Work With Jordan Menard on The My Wife Quit Her Job Podcast.

Top episodes

1. 1. 392: Screw Apple! Timeless Facebook Ad Strategies That Always Work With Jordan Menard

   The My Wife Quit Her Job Podcast

   Jordan Menard discusses timeless Facebook ad strategies and critiques the declining effectiveness of lookalike audiences in the current advertising landscape.

2. 2. The NEW Playbook for Direct Response Social Advertising → Ex-VP of Marketing MVMT

   2X eCommerce Podcast

   Experts from MVMT discuss the evolution of social advertising, specifically how the traditional lookalike audience playbook has shifted for high-scale brands.

3. 3. How First-Party Shopify Data Cuts Meta Ad CAC by 30%

   eCommerce Fastlane

   Tiago Costa explains how to use first-party Shopify data and AI to build more effective lookalike audiences to reduce Meta Ad CAC.

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