Long-Term Brand Building

Top 3 podcast episodes answering this question on AskThePods · building a strong brand over time.

Answer

Preston Rutherford (ex-Chubbies) explains how to build a brand identity that outlasts short-term marketing tactics for long-term endurance.

Source: Ep 479: How to Build a Brand That Outlasts Performance Marketing Tactics with Preston Rutherford on DTC Podcast.

Top episodes

  1. 1. Ep 479: How to Build a Brand That Outlasts Performance Marketing Tactics with Preston Rutherford

    DTC Podcast

    Preston Rutherford (ex-Chubbies) explains how to build a brand identity that outlasts short-term marketing tactics for long-term endurance.

  2. 2. Ep 537: How Dugout Mugs Scaled to $55M with Authentic Branding and Smart Partnerships

    DTC Podcast

    A look at how Dugout Mugs scaled to $55M using authentic branding and strategies specifically designed for brand longevity.

  3. 3. Moving From the 5% to the 95% - The Principles of Demand Generation With Pat Petriello - Episode 388

    Ecommerce Braintrust

    Pat Petriello shares principles of demand generation and the specific budget allocation needed to build long-term brand equity over temporary sales.

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