Localization Strategy

Answer

Zhoe Low of July discusses the strategy and process for taking a Melbourne-based business to a global market.

Source: Zhoe Low - Marketing Lead for July - Melbourne based business going global on eCommerce Australia.

Top episodes

1. 1. Zhoe Low - Marketing Lead for July - Melbourne based business going global

   eCommerce Australia

   Zhoe Low of July discusses the strategy and process for taking a Melbourne-based business to a global market.

2. 2. Free Shipping for Texans Only

   The eCommerceFuel Podcast

   Will Roman discusses hyper-local grassroots marketing and segmenting efforts based on location to build community and scale a brand.

3. 3. How J.McLaughlin is Acting on its Biggest Opportunity: Customer Acquisition

   Total Retail Talks

   J.McLaughlin's leadership discusses customer acquisition and the 'Place' element of the marketing mix within an omnichannel strategy.

← Search again on AskThePods