Morgan Lane Tanner shares her strategy for selling out new jewelry collections immediately by involving the audience in the creation process.
Morgan Lane Tanner shares her strategy for selling out new jewelry collections immediately by involving the audience in the creation process.
Becca Millstein of Fishwife discusses planning a successful business and product launch that creates significant market impact and buzz.
Lexi Hensler explains how her brand Hugz sold out its entire first run in a day, focusing on mission-driven marketing and niche positioning.