Lifetime Value

Answer

Alex Hormozi breaks down the LTV:CAC ratio and explains why LTV (or lifetime gross profit) is the fundamental metric for scaling a business.

Source: The Number That Will Scale Your Business More Than Anything Else | Ep 720 on The Game with Alex Hormozi.

Top episodes

1. 1. The Number That Will Scale Your Business More Than Anything Else | Ep 720

   The Game with Alex Hormozi

   Alex Hormozi breaks down the LTV:CAC ratio and explains why LTV (or lifetime gross profit) is the fundamental metric for scaling a business.

2. 2. They Lied. You Don't Need Money To Make Money | Ep 814

   The Game with Alex Hormozi

   A deep dive into business equations, focusing on how low-ticket items with long retention horizons create massive lifetime value and predictable wealth.

3. 3. Ecommerce: The 5 Type Series: Type One The Compounding Brand

   Ecommerce: The Hammersley Brothers

   Explores the 'Compounding Brand' model, where growth is driven by retention, second-sale speed, and maximizing customer lifetime value.

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