Follows the launch of a new product on Kickstarter, sharing the steps taken and how to set up a successful campaign.
Follows the launch of a new product on Kickstarter, sharing the steps taken and how to set up a successful campaign.
Kunle interviews Roy Morejon, whose agency has run multiple million-dollar Kickstarter campaigns, covering key strategy elements.
Discusses how to craft a Kickstarter marketing plan that achieves rapid funding, including pre-launch and community-building activities.