Yifat Baror discusses the rise of social commerce, specifically highlighting Instagram Shopping and the integration of shoppable content into the consumer journey.
Yifat Baror discusses the rise of social commerce, specifically highlighting Instagram Shopping and the integration of shoppable content into the consumer journey.
Explores how social platforms have become vital retail touchpoints through shoppable content and AI, focusing on the shift toward platform-native storefronts.
A breakdown of industry news focusing on Instagram's product tagging feature and its implications for direct social commerce.