Matt Bertulli discusses the high-volume strategy of product gifting and seeding thousands of influencers without contractual obligations.
Matt Bertulli discusses the high-volume strategy of product gifting and seeding thousands of influencers without contractual obligations.
Taylor Holiday breaks down influencer marketing tiers, identifying product seeding as the essential foundational layer of a successful program.
Cody Wittick explains the fundamentals of influencer seeding and how it contributes to scaling Shopify revenue while lowering acquisition costs.