Shane Rostad discusses launching a creator-led brand (Cheeky) that scaled rapidly through influencer strategies and product positioning.
Shane Rostad discusses launching a creator-led brand (Cheeky) that scaled rapidly through influencer strategies and product positioning.
The hosts discuss Meta's lift testing, AI in creative, and using product seeding as a growth lever for influencer marketing.
Dan McCormick shares how he scaled Create Wellness to $20M+ using high-leverage DTC strategies and efficient marketing structures.