Josh Durham outlines the 2025 influencer marketing playbook, focusing on ROI, long-term strategy, and the evolution of the creator economy.
Josh Durham outlines the 2025 influencer marketing playbook, focusing on ROI, long-term strategy, and the evolution of the creator economy.
Andy Cloyd of Superfiliate discusses the evolving creator economy, the shift toward micro-influencers, and tools for running successful campaigns in late 2024.
Digitas CEO Amy Lanzi discusses how influencers are reshaping advertising, the intersection of live commerce and marketing, and the role of agencies.