Influencer Campaign Management

Answer

Kimberly Kreuzberger shares frameworks for identifying influencers, briefing them effectively, and scaling campaigns strategically.

Source: Why Celebrities Are Getting Into Business (And What Most Get Wrong) on Shopify Masters.

Top episodes

1. 1. Why Celebrities Are Getting Into Business (And What Most Get Wrong)

   Shopify Masters

   Kimberly Kreuzberger shares frameworks for identifying influencers, briefing them effectively, and scaling campaigns strategically.

2. 2. The Opportunity of Influencer Marketing in 2022/2023

   Winning With Shopify Podcast: Ecommerce Growth for Shopify Store Owners

   Anand from Aspire discusses campaign ideas, negotiation, and key insights for influencer marketing in 2022 and 2023.

3. 3. The Major Shift in Influencer Marketing

   eComFuel Podcast

   Josh Zhang discusses the shift in the influencer market and how to manage and measure influencer campaigns effectively.

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