Inbound Marketing

Answer

Cherene Aubert from ILIA Beauty discusses evolving marketing strategies, moving beyond traditional funnels to inbound-led growth and brand building.

Source: Ep 432: The Funnel is Dead – Introducing the TORNADO 🌪️ with Cherene Aubert from ILIA Beauty on DTC Podcast.

Top episodes

1. 1. Ep 432: The Funnel is Dead – Introducing the TORNADO 🌪️ with Cherene Aubert from ILIA Beauty

   DTC Podcast

   Cherene Aubert from ILIA Beauty discusses evolving marketing strategies, moving beyond traditional funnels to inbound-led growth and brand building.

2. 2. Ep 527: How Sarah Hoffman Turned Maker Wine into a Canned Wine Brand You’ll See on United Flights and NBA Stadiums

   DTC Podcast

   Sarah Hoffman explains how Maker Wine uses content-driven SEO and storytelling to build a premium canned wine brand and secure major partnerships.

3. 3. The Key Elements of Effective Lead Magnets - with Dr. Terri Levine

   eCommerce Marketing Podcast

   Dr. Terri Levine shares insights on creating effective lead magnets that serve as high-value entry points for the inbound marketing funnel.

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