In-Store Digital Influence

Answer

Explores how retail media, digital screens, and audio influence shoppers within physical stores and the challenges of attribution.

Source: Screens, Shelves, and Signals: Retail Media's In-Store Opportunity | Behind the Numbers Special Edition Podcast on Behind the Numbers: an EMARKETER Podcast.

Top episodes

1. 1. Screens, Shelves, and Signals: Retail Media's In-Store Opportunity | Behind the Numbers Special Edition Podcast

   Behind the Numbers: an EMARKETER Podcast

   Explores how retail media, digital screens, and audio influence shoppers within physical stores and the challenges of attribution.

2. 2. 406. The rise of smart retail merchandising

   Retail Gets Real

   Covers the rise of smart retail merchandising and how digital innovations like kiosks and AI-powered interfaces are transforming physical stores.

3. 3. Bringing Retail Media into Stores

   Retail Remix

   Discusses bringing retail media into the physical environment using data-driven creative and smart screen technology.

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