In-Person Retail Experience

Answer

Hershey's design lead explains how thoughtful retail design transforms shopping into memorable brand experiences and 'viral product moments.'

Source: 410. Inside the art of experiential retail at Hershey’s on Retail Gets Real.

Top episodes

1. 1. 410. Inside the art of experiential retail at Hershey’s

   Retail Gets Real

   Hershey's design lead explains how thoughtful retail design transforms shopping into memorable brand experiences and 'viral product moments.'

2. 2. 405. The cultural forces shaping tomorrow’s consumer

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   WGSN's Cassandra Napoli discusses the cultural forces and consumer behaviors shaping the future of in-person retail experiences and human connection.

3. 3. How Tech Can Enhance In-Store Merchandising, Personalization and Service

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   Explores how technology can enhance in-store merchandising and personalization to meet the shopper's demand for immersive physical experiences.

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