In-App Shopping

Answer

Ross Correia discusses the danger of 'renting' customers and how mobile app experiences reduce friction and improve retention for eCommerce brands.

Source: eCommerce Brands Are Just Renting Customers (Here's Why That's Dangerous) With Ross Correia on Up Arrow Podcast.

Top episodes

1. 1. eCommerce Brands Are Just Renting Customers (Here's Why That's Dangerous) With Ross Correia

   Up Arrow Podcast

   Ross Correia discusses the danger of 'renting' customers and how mobile app experiences reduce friction and improve retention for eCommerce brands.

2. 2. EP 11: Unlocking the Power of Mobile Apps for eCommerce Retention

   Send It!

   Abhijeet Singh, CEO of Appbrew, explains how mobile apps transform eCommerce retention and why brands need a dedicated app presence.

3. 3. Marketing Through Digital Wallets - Litecard Founder Brian Pham

   eCommerce Australia

   Brian Pham discusses the future of marketing through digital wallets and how they bridge the gap between online ads and mobile/in-app transactions.

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