Explores how context, storytelling, and trust-building drive commerce opportunities across multiple platforms and experience-led models.
Explores how context, storytelling, and trust-building drive commerce opportunities across multiple platforms and experience-led models.
Discusses how luxury brand Rebag designs long-term loyalty by evolving into a lifestyle platform that integrates brand stories into the customer's daily life.
Covers the intersection of gaming and retail, specifically focusing on Ralph Lauren in Fortnite and brand experiences within the Roblox metaverse.