Identifying Market Gaps

Answer

Explores how to identify market gaps by observing competitor strategies and customer behavior to find unmet needs among Amazon shoppers.

Source: #801: Millions of "irrational" shoppers on Amazon represent huge opportunity on Silent Sales Machine Radio.

Top episodes

1. 1. #801: Millions of "irrational" shoppers on Amazon represent huge opportunity

   Silent Sales Machine Radio

   Explores how to identify market gaps by observing competitor strategies and customer behavior to find unmet needs among Amazon shoppers.

2. 2. How Juxtapose is Shaping Tomorrow’s Brands

   Retail Remix

   Ben West discusses identifying opportunities and gaps in the market by focusing on industries that are currently under-served or businesses that don't exist yet.

3. 3. Brand Spotlight: Modern Mammals

   The Seller's Edge

   Covers the journey of building a hair care brand by identifying a specific market gap and using lean startup principles to develop the product.

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