Daniel Hoffman discusses maintaining the human element in branding, moving beyond data to treat customers as real people through storytelling.
Daniel Hoffman discusses maintaining the human element in branding, moving beyond data to treat customers as real people through storytelling.
Talia Wolf explains how to use emotional triggers and psychological profiles to optimize conversions and create a more human-centered marketing strategy.
Butterball's Al Jansen talks about building lasting traditions and using human-centered design to connect with consumers during high-stakes holidays.